Elena Shakirova

Logo Design for Dolls SH, the brand of Elena Shakirova for her handmade creations.


Dolls SH (Russia)


Elena Shakirova (Russia)

Scope of Work

Logo Design
Identity Guidelines



In Detail

In July 2018, Elena Shakirova requested a Logo Design to present her production of handmade rag dolls. The logo was inspired in the shape of a curly ribbon and build with hand-lettering to remark the craft spirit of her creations.

Elena requested also the definition of a color palette for her brand, with a purple grey as primary hue. Sweet hues of pink and mint were selected as a complementary tones.

The Logo also has a rounded variant, specifically designed for a perfect fit into 1:1 formats, such as square icons in social media or rounded spaces like pins and stickers.